ByteDance raked in $75 Million from in-app purchase of TikTok
The number was actually underestimated since the revenue coming through China’s third-party Android app stores was not included. The US topped the list by contributing about 23% of this total or approximately $17.3 million. Chinese local iOS users alone comprised 23 percent by spending $17.3 million. Real money is spent on virtual coins, in exchange for gifts which users can bestow on others while viewing livestreams. The promising outlook for investment-return might be an impetus for extending its core business to include a livestreaming service.