iQiyi announced its next move into the paid tutoring industry by launching a new section “iQiyi knowledge” to the app, whose index covers several areas including pupils education, history, arts, sports, foreign language and finance. As the main force of the content distribution market, iQiyi is tapping into a brand new industry flooded with used-to-be traditional media content creators, and is ready to embrace and nurture KOLs (key opinion leaders) with regards to their future commercial needs.
