Is Bytedance taking over Baidu’s seat in BAT?
The coronavirus has depressed the economy in China in many ways. Figures are falling if they are in relation to economics, whether spending or income, while it seems that the only number going up is the advertising revenue from Bytedance. The late comer has truly made inroads on the digital advertising market once dominated by tech giants like Baidu and Tencent, and has won more trust among brands for its ‘better cost-effectiveness performance’. Will it replace Baidu to be the new ‘B’ in the league of BAT? Let’s try to find out the answer in the post by TechNode.