The notorious Putian Medical Group, whose paid search ads on Baidu once had trapped a victim undergoing a series of expensive but ineffective treatment which indirectly caused his death, was seen displayed sponsored ads on China’s respected Q&A platform, Zhihu. Users were indignant because the condemned post written by the victim disclosing the fraud dealt between Baidu and the hospital was actually firstly appeared on Zhihu. The advert was quickly dropped. According to the response from company founder and CEO Zhou Yuan, the advertisement likely came through the internal algorithm “automated channels”.
