Recommended reading: Navigating Luxury In China – Advice From The Front Line
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Posted On January 21, 2019
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Today we are recommending an article from Jing Daily, in which it puts forward suggestions and tips over luxury brands’ marketing strategies. “Build a relevant brand—one that conveys your true DNA” and “Think beyond Tmall for distribution” are two of the novel ideas which stand out the most in terms of the fierce e-commerce competition in China. For further details please click here, and hope you enjoy reading.
