Short video platforms represent more than short videos
Douyin (TikTok’s China’s operation) and Kuaishou are going public in a year or so. We might ask, what has made these companies that provide short video services so successful and filing for IPO? But the truth is, beyond videos, they are also integrated platforms of e-commerce and social networking. Behind the term of Duanshipin (short video in Chinese), it conveys their platforms’ depth, content diversity, and what they might offer in the future. Let’s follow the link and find out more about this nomenclature with TechNode.