Global brands are looking at China’s e-commerce. As the pandemic has engulfed the world dealing a hard blow to the retailing market, China stands out as the only country that still consumes with a great appetite. The lockdown policy strictly applied earlier this year has educated customers to shift from offline to online, and international brands are reaping the benefit from this newly cultivated shopping habit. Healthcare, beauty product, pet care and alcoholic beverage are categories showing the most growth. Seniors and teenagers are seeing a rising demand for e-commerce. To learn more about this new trend, please follow the link and dig in.
