Why influencers in China are always associated with incubators?
Posted On October 15, 2019
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Unlike US influencers who are usually able to draw remuneration from ads revenue via social media and video streaming platforms, Chinese KOLs (key opinion leaders) mostly monetize through their self-managed e-commerce businesses, which fact explains how influencer incubators have thrived. They perform management tasks and generally assist the influencers of each platform and make their profits by taking a commission from the platform income, some of the leading incubators also account for their business development through building connections with other affiliate or e-commerce partners.