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Author

Misha Maruma

Misha is a digital marketing and SEO consultant. He specializes in crafting written content focusing on Chinese digital marketing and advertising. He has been involved with Chinese digital marketing since 2013.




China Analysis
What is Baidu Smart Mini-programs?
Misha Maruma Posted On September 25, 2019

Baidu Smart Mini-Programs

China is a huge mobile market, nearly four times the size of North America. At the end of 2018, China had nearly 1.2 billion unique mobile subscribers representing 82 per cent of the country’s population. Over 97% of these come […]


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China Analysis
How Does Chinese Search Engine Baidu Compare to Google?
Misha Maruma Posted On September 12, 2019


Following a scandal over medical services advertising in 2016, Baidu has been subject to strong criticism. A student in central China died after going through an experimental cancer treatment that he found by searching on Baidu. At the time it […]


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