Challenges and Opportunities Emerged in China Beyond Coronavirus Pandemic (2)
We are continuing with the last article and going to talk about what tech giants have done in the epidemic and how the education was affected.
China Analysis
Challenges and Opportunities Emerged in China Beyond Coronavirus Pandemic (1)
We have collected and summarized information covering daily life, eCommerce, education as well as tech companies from various press outlets, and put them together with our own thoughts trying to explain some facts and trends happened throughout such a rough time. This is the first part of the article.
What is Baidu Smart Mini-programs?
China is a huge mobile market, nearly four times the size of North America. […]
How Does Chinese Search Engine Baidu Compare to Google?
Following a scandal over medical services advertising in 2016, Baidu has been subject to […]
Everything You Want to Know about WeChat Ads
WeChat was wary of allowing ads in its early stages, worried that it might […]
How to use Weibo in Your Chinese Marketing Strategy
Since its inception nearly ten years ago, Weibo has been a highly popular social […]
Chinese Marketing Campaigns in 2018 that Led to Controversy (2)
“Wrong” political or territorial stance – Mercedes Benz Background Last February, a seemingly innocent post to […]
Chinese Marketing Campaigns in 2018 That Led to Controversy (1)
In 2018, several advertising campaigns led by global scale companies contained offensive material that […]
Where Will the Flood of Fake Engagement on Social Media Take Us?
Facing the rampant fraudulent manipulation of the engagement on the social platform and real goods purchasing in China, we started to think about this questions seriously.
Creative Ad Copy Incorporates Hit TV Show into Campaign
“A good show brings in an audience, and creative ads make them stay.” This […]
